I remember years ago a lot of websites started using pop-up ads and I found it really annoying. I would get online in the morning to check the weather forecast and there would be a pop-up (or worse, a pop-under) ad blocking my way. I would have to either wait for it to timeout or search for where they hid the little close button so that I could get on to what I wanted to do.
Apparently a lot of other people found them annoying too, so the browsers started coming with pop-up blockers.
Fast-forward a few years and now I’m an internet network marketer. When you are new to something, you follow the gurus who have been successful so that you can learn how it’s done. Well, wouldn’t you know that a lot of them tell you that you need to have a pop-up ad on your page to get people to opt-in to your list.
Now pop-up ads aren’t in a new window like they were before. They are overlays created by Javascript in the same window, so the pop-up blockers can’t stop them.
Most of them will tell you that they find pop-up windows annoying too, but they do them anyway. That puts them out of integrity, so what else are they doing that they don’t believe in? You have to stay in integrity in this business.
I don’t know about you, but I don’t find them any less annoying now than I did before. I don’t pay any more attention to the content of the ad now than I did before either. The only thing I see is the close button, and chances are that I won’t be back to their website unless they have exceptionally good content, good enough to justify the extra time to dismiss their ad.
Another point about marketing against pop-up ads. Studies have shown that you only have a few seconds to capture someone’s attention on your page. Do you really want to waste those precious seconds blocking your visitors from the content they were looking for?
If you would like to learn how I am building my network marketing business online without pop-up ads, I invite you to enter your first name and email address below and I will show you step-by-step what I am doing.
[yw-aweber/]
Thanks,
Wayne Woodworth
PS. What are your thoughts on the pop-up ads you see on other sites? Let me know in a comment below.
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